"No Gidigidi" is a Hausa expression, that means "no rush", or "take it easy". The Hausa language is spoken by people in Nigeria, Ghana, Benin, Togo, Niger, Mali, and other West African countries. "No Gidigidi" is a way to tell people to relax and be patient.
This design was inspired by Ankara prints which are popular throughout West Africa.
The socks are 90% Cotton, 8% Polyamide, and 2% Elastan.